Pre-book your entry ticket to ARTECHOUSE NYC and discover interactive and immersive digital art exhibits in a space dedicated to 21st-century artists and audiences. Augment your experience by downloading the ARTECHOUSE XR app which brings virtual art to life. Experience the nation’s first multi-sensory innovative art destination with evolving immersive exhibits by artists who are forerunners of the new age in arts, science, and technology. Taking over the previously unoccupied boiler room space beneath the iconic Chelsea Market, ARTECHOUSE NYC is one of the most unique art destinations and things to do in New York City. See experiential large-scale installations and witness creative innovation without limits in unique art spaces designed for curiosity-seekers of all ages.

You can also enjoy a cocktail, beer, or wine at the ARTECHOUSE Extended Reality Bar located inside the exhibit space. Powered by the ARTECHOUSE app, the XR Bar features a menu of exclusive cocktails inspired by the current exhibition, which also come to life in extended reality through the app.

Download the ARTECHOUSE XR App (download information found in your confirmation voucher) and use it to enrich your experience while exploring the digital playgrounds. Staff is on-hand to explain the uses of the app during your visit. MAGENTAVERSE: Pantone’s Color of the Year 2023 (January 20, 2023 - May 2023):

This multi-sensory exhibit premiered in Miami during Art Basel in December and welcomes visitors to fully submerge themselves in PANTONE 18-1750 Viva Magenta, Color of the Year 2023, as it is brought to life through immersive technologies.

Sampling from disparate sources, both technical and natural, the experience crafts together new expressions through the tension and revelation of opposites spread across multiple distinct chapters.